UT Tyler Office of Marketing and Communications
UT Tyler Partners with Brookshire Grocery Company to Develop Retail Lab
November 16, 2011
Media Contact: Hannah Buchanan
Public Affairs Specialist
Marketing and Communications
The University of Texas at Tyler
903.565.5769 or 903.539.7196 (cell)
The University of Texas at Tyler has partnered with Brookshire Grocery Company to develop a first-of-its-kind retail lab to assist students interested in retail management, Dr. Harold Doty, College of Business and Technology dean, announced.
This retail lab is the culmination of a two-year partnership between academia and industry to provide a hands-on laboratory experience for students.
A grand opening ceremony will be 10 a.m. Thursday, Nov. 17 in the UT Tyler Business Building, room 151.
“The CBT makes every effort to lead innovation in and outside of East Texas and we have accomplished this in the retail lab,” said Doty. “Our future retail management programs will aid industry by providing prepared students that are knowledgeable in future technologies and equipment. This is an example of the achievements possible between a business school and a business community.”
The lab consists of 16 student computer stations, one instructor station and one point-of-sale register system with connections to the student computers and Brookshire Grocery Company to facilitate project management and implementation. Two gondola merchandise fixtures for student practice of visual merchandising concepts complete the lab.
Brookshire Grocery Company has led the retail industry contributions with equipment and labor donations. Other contributors include Texas Retailers Education Foundation, NCR point-of-sale and RedPrairie of SoftGrocer Software System.
One of the 15 campuses of the UT System, UT Tyler offers excellence in teaching, research, artistic performance and community service. More than 80 undergraduate and graduate degree programs are available at UT Tyler, which has an enrollment of almost 7,000 high-ability students at its campuses in Tyler, Longview and Palestine.