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June 11, 2008

Media Contact: Hannah Buchanan
Public Affairs Specialist
News and Information
The University of Texas at Tyler

UT Tyler Associate Professor Provides Addition to Acclaimed Web Site

Dr. EidenmullerDr. Michael Eidenmuller, associate professor of speech communication at The University of Texas at Tyler, has compiled an educational multimedia package to complement his Web site, Dr. Alisa White, College of Arts and Sciences dean, announced.

Published by McGraw-Hill, Great Speeches for Better Speaking includes a 256-page book complete with full speech transcripts as well as an audio CD of each speech in its entirety. The book is an in-depth analysis of six landmark political speeches of the 20th century, including U.S. president Ronald Reagan’s space shuttle Challenger disaster address and U.S. president John F. Kennedy’s inaugural address.

Eidenmuller is the founder of AmericanRhetoric.com, an internationally-recognized educational database dedicated to both rhetoric and public address. The site offers U.S. public speeches in text, audio and video formats. The site garners 900,000 visitors per month from users in over 200 countries.

Great Speeches for Better Public Speaking is the only project in its class that includes both full text transcripts and the entire audio versions of each speech,” Eidenmuller said.

“Each chapter includes a timeline of events leading up to the speech, a biography of the speaker, a discussion of the principles at work with each aspect of speech making, followed by an analysis of the speech with those principles in mind.”          

The book opens and closes with a discussion of the “Great Debate” between Plato and Aristotle concerning the legitimacy and utility of public persuasion within democratically-styled societies, according to Eidenmuller.

“In this sense, the speeches and their analyses are both working illustrations and necessary reminders of how public speechmaking works to cultivate and maintain the democratic basis for such societies,” Eidenmuller said.

Great Speeches for Better Speaking
will be available in the U.S. later this month and abroad sometime during August, he added.

Eidenmuller holds a Ph.D. from Louisiana State University. At UT Tyler, he teaches courses in communication theory, religious communication, advanced public speaking and speech fundamentals. He currently serves as the campus coordinator for the Bill Archer Washington D.C. Fellowship-Internship program.

One of the 15 campuses of the UT System, UT Tyler offers excellence in teaching, research, artistic performance and community service. Nearly 90 undergraduate and graduate degrees are available at UT Tyler, which has an enrollment of more than 6,000 high-ability students at its campuses in Tyler, Longview and Palestine.


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